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 SHIKI SUSHI  Shiki Sushi  (Four Seasons in Japanese)    is a Japanese sushi restaurant in Durham, North Carolina. For a re-branding project, I decided to bring a new visual excitement to my all-time favorite hometown restaurant. Great food deserves great design. I incorporated hand drawn calligraphy and illustrations into the re-branding aesthetic. To further enforce the motifs in Asian art, I researched symbols that correlate with seasonal design element. The colors and symbols derive from interviews with the owner of Shiki Sushi. The final products of the re-brand are a logo, color scheme, nutrition spread, gift cards, coasters and t-shirt design. 
gift_cards.jpg
coasters.jpg
spreed.jpg
 SHIKI SUSHI  Shiki Sushi  (Four Seasons in Japanese)    is a Japanese sushi restaurant in Durham, North Carolina. For a re-branding project, I decided to bring a new visual excitement to my all-time favorite hometown restaurant. Great food deserves great design. I incorporated hand drawn calligraphy and illustrations into the re-branding aesthetic. To further enforce the motifs in Asian art, I researched symbols that correlate with seasonal design element. The colors and symbols derive from interviews with the owner of Shiki Sushi. The final products of the re-brand are a logo, color scheme, nutrition spread, gift cards, coasters and t-shirt design. 
SHIKI SUSHIShiki Sushi (Four Seasons in Japanese) is a Japanese sushi restaurant in Durham, North Carolina. For a re-branding project, I decided to bring a new visual excitement to my all-time favorite hometown restaurant. Great food deserves great design. I incorporated hand drawn calligraphy and illustrations into the re-branding aesthetic. To further enforce the motifs in Asian art, I researched symbols that correlate with seasonal design element. The colors and symbols derive from interviews with the owner of Shiki Sushi. The final products of the re-brand are a logo, color scheme, nutrition spread, gift cards, coasters and t-shirt design. 
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